These are recommended social media dimensions (measured in pixels). Updated 02 August 2018.

Facebook

  • Facebook cover: 1702 x 630 (640 x 360 on a smartphone)
  • Event cover photo: 1200 x 628
  • Group cover photo: 1640 x 856
  • Pages cover photo: 1640 x 624
  • Facebook profile: 170 x 170
  • Shared link: 1200 x 627
  • If pictures have logo or text, they might render better as a .png file

Instagram

  • Square posts & Ads: 1080 x 1080 (1:1 Ratio)
  • Landscape posts & Ads: 1200 x 628 (1.9:1 Ratio)
  • Portrait posts & Ads: 600 x 750 (minimum, 4:5 Ratio)
  • Story: 1080 x 1920 (9:16 Ratio)

Twitter

  • Header image: 1500 x 500
  • Profile picture: 400 x 400

LinkedIn

  • Background photo: 1536 x 768
  • Profile picture: 400 x 400

Pinterest

  • Small pin: 600 x 900
  • Medium pin: 600 x 1260
  • Large pin: 600 x 1560
  • Super long pin: 736 x 2061
  • Square pin: 600 x 600

YouTube

  • Cover channel art: 2560 x 1440
  • Video Thumbnail: 1280 x 720
  • Channel icon: 800 x 800

Snapchat Geofilter guidelines

Geofilters are web-optimized, transparent .png files.

  • Geofilter size: 1080 x 2340
  • .png must be under 300 KB